Amazon Fashion intends to prove it is the biggest online fashion portal in the country -- ahead of Flipkart, Myntra and Jabong combined.
In a first, the fashion arm of online e-commerce major Amazon India plans to go offline to promote its 'end of season fashion sale', which it claims is the biggest yet.
Amazon Fashion has got into a number of tie-ups with major chains -- including Cafe Coffee Day and Social Cafe -- to promote a 'wardrobe refresh sale' from Friday till Sunday. The company has also come up with the concept of 'fashion kiosks' at 10 corporate parks in