 "RummyCircle embraces TechProcess' new-age payment gateway to enhance customer experience")
Play Games 24x7 Pvt. Ltd.’s RummyCircle and India’s leading payment platform, TechProcess announced renewal of their strategic tie-up to offer an advanced payment gateway to the customers of RummyCircle.
In a world where disgruntled customers will not only discard brand loyalty but also vent their experience on social media, it becomes crucial for brands of repute to invest in partnerships with value chain partners who share a common belief of customer-focus approach. For online players, the transactions particularly related to payments, are of prime importance and, therefore, brands need to realize that online payment processing companies are the backbone of all payments.
With over 2.5 million registered users, RummyCircle serves as an ideal example for online brands to realize the importance of having the right payment gateway partner that can ensure high performance, speed and accuracy.
“We care very deeply about user experience and analyse massive volumes of data on an ongoing basis in our endeavor to provide the best Rummy experience. A critical part of the player experience is the ease with which a player can transact with us. This makes the role of our payment partners almost foundational in our ability to provide the ultimate gaming experience,” says Bhavin Pandya, CEO and Co-Founder of Play Games24x7 that operates India’s largest grossing mobile gaming site, RummyCircle.com.
