Actor Salman Khan launched a range of electric cycles under the brand Being Human, marking the expansion of brand into a new retail category. The announcement was made in Mumbai on World Environment Day, June 5. The brand unveiled two variants of the e-cycle, BH27 and BH12 with additional variants slated to hit the markets in a few months.
Khan said: "I have always enjoyed cycling. It's fantastic for leisure and sport. But people often drop the idea of using cycles when they have to travel long distances because of the effort involved. With the pedal assist and rechargeable motor support,