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Bengaluru hosts South India's biggest culinary and mixology competition with U.S. agricultural products

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ANI Bengaluru (Karnataka)

To showcase the most delectable variety of fruits and nuts from America, U.S. Premium Agricultural Products will have a prominent presence at the upcoming Food Hospitality World (FHW), Bengaluru show from 9th-11th June at the White Orchid Convention Center, Bengaluru.

The event will host South India's biggest Culinary and Mixology Competition to highlight the usage and versatility of premium products like U.S. Cranberries, Washington Apples, USA Pears, California Walnuts and U.S. Pecans as the main ingredient. This will be organized as a special event in concurrence with the "South India Culinary Challenge & Baking Contest" and "Mixology Challenge" in association with the South India Culinary Association (SICA). The competition will feature star hotel chefs and mixologists showcasing their exemplary skills. The contest will be judged in collaboration with SICA, reputed industry members and USDA representatives.

 

Talking about the initiative, Mr. Keith Sunderlal, India representative, U.S Cranberry Marketing Committee, said: "We are thrilled to be associated with one of India's largest professional trade shows in the food and hospitality industry. Our objective for the campaign is to expand awareness and knowledge of the availability, versatility and utilization techniques of U.S. Cranberries, Washington Apples, USA Pears, California Walnuts, and U.S. Pecans in India. Through participation in FHW, the idea is to reach out to the trade and introduce them to the freshness, versatility and taste of U.S. premium agricultural products. Looking at the show's past success, we are confident that we will be able to strike the right chord with our target audience."

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First Published: Jun 07 2016 | 5:39 PM IST

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