When Amazon.com’s $13.7 billion bid to buy Whole Foods was announced, John Mackey, the grocer’s chief executive officer, addressed employees, gushing about Amazon’s technological innovation.
“We will be joining a company that’s visionary,” Mackey said. “I think we’re gonna get a lot of those innovations in our stores.”
A major question about the acquisition is what Amazon’s technology will mean for those Whole Foods' workers. Will it make their jobs obsolete?
In negotiations, Amazon spent a lot of time analysing Whole Foods’ distribution technology, pointing to a possible way in which the company sees the most immediate opportunities to reduce costs. Experts say the most immediate changes would likely be in warehouses that customers never see. “The easiest place for Amazon to bring its expertise to bear is in the warehouses because that's where Amazon really excels,” said Gary Hawkins, CEO of the Center for Advancing Retail and Technology.
Whole Foods has 11 distribution centers specialising in perishable foods that serve its stores. It also has seafood processing plants, kitchens and bakeries that supply prepared food to each location. Those are the places where Amazon could initially focus, according to experts.
As Amazon’s business has grown, its warehouses have become more specialised. Adding robots to warehouses hasn’t dented Amazon’s hiring spree. The company had 351,000 employees at the end of March, up 43 per cent from a year earlier. Amazon has not had the fresh food sales volume to justify big investment in refrigerated warehouses. Whole Foods gives them an incentive to reinvent how groceries get to your store and doorstep.
After automating warehouses, Amazon may bring the robots to the stores. But don’t expect them to replace cashiers immediately. The first ones will likely navigate aisles to check inventory and alert employees when items run low, said Austin Bohlig, an advisor at Loup Ventures, which invests in robotics startups.
To read the full story, Subscribe Now at just Rs 249 a month