Amul plans Australia foray

Talks going on with Australian delegation which is in India.

Confirming the report to Business Standard, Parthi Bhatol, chairman of GCMMF, said, "We are going to enter market of Australia after Japan with our product".

Bhatol said, "The delegation from Japan and Australia who visited GCMMF, includes private and cooperative firms." He added that the Japanese delegation had already visited the Amul and had talks with the representative of GCMMF. While the Australian delegation visited on Monday.

He further said, "The talks are going on with them and it would take some time to get the matter approved". He said that Amul will enter the new markets as early as in the next three months.

He said, "We will enter Japan first and later in Australia within two to three months". While talking about the products that will be introduced in both the market, he said, "The milk product will be the main item that will be introduced but we will also market milk".

"In the financial year 2005-06, the total export of GCMMF which owns the Amul brand was around Rs 135 crore. The maximum exports was in the Middle East, " B M Vyas, GM GCMMF said.

It is expected that export of both processed food as well as value-added agricultural produce is likely to grow at a faster pace in the next five years, which will results in profits in bulk for the food processing industry of India.

The milk production is expected to grow at an annual growth rate of five percent and should cross the target of 112 million tonne in the next few years.