Bucking the recessionary trend, US corporates Apple, Google and Colgate are doing so well that they are unlikely to fire their employees and may even recruit, a media report has said.
The Time magazine in its report published online has named Cisco, Visa, education company Apollo, cigarettes firm Altria, cellular operator Verizon, Corinthian College and pharma entity Amgen in the list of 10 companies which are defying the trend.
"The other firms included have large amounts of cash on their balance sheets and have elected to use the slow economy to develop new products and services to take share away from financially weaker competitors," the magazine said
On search engine giant Google, which had fired a small number of people last year, the magazine said, "if the company wants to control personnel costs, it can simply stop hiring."
About Apple, the magazine said because its success is based on creating new products, improving old ones and aggressive marketing, it would need all the people who work at the company and perhaps more.