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Apple plans to launch 3 new iPhone models, one with LCD screen this year

The iPhone maker also intends to introduce new camera features, the report said, citing people familiar with the matter

Apple
Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York | Photo: Reuters
Reuters
1 min read Last Updated : Jul 01 2019 | 4:50 PM IST
Apple Inc plans to launch three new iPhone models this year, including one with an LCD screen, to succeed its struggling XR model, the Wall Street Journal reported on Friday.

The iPhone maker also intends to introduce new camera features, the report said, citing people familiar with the matter.

Apple was not immediately available for comment outside regular business hours.

The Cupertino, California-based company has decided to stick with liquid-crystal display (LCD) at a time when sluggish sales of iPhone XR cut into its most recent revenue projection, the report said.

Last week, Apple issued its first revenue warning in nearly 12 years, citing poor Chinese demand, sending its shares down 10 percent, their biggest intra-day fall in six years.

Apple plans to continue with LCD model as the device has been in the production pipeline for months, the report said.
However, for 2020, Apple will completely switch to the organic light-emitting diode, or OLED, display for iPhones, thereby completely dropping the LCD model, the report said.

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