Roshni Bakshi, director, Disney Consumer Products (India) said, "This limited edition jewellery range demonstrates the broad appeal of the Disney brand to consumers here in India. Together with Popley we are solidifying our position in the world of high fashion accessories".
Targeted towards women, it has a range of neckpieces, earrings and rings where in the designs are inspired by Disney stars including Mickey and friends, Winnie the Pooh and Disney princesses . The jewellery is fabricated in platinum and gold with diamonds and is priced above Rs 25,000.
Rajiv Popley, director of Popley Group said that to begin with the jewellery will be available in four outlets in Mumbai and over a period of time will be made available nationally through exclusive outlets.