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Dr Reddy's arm to launch dermatology product in the US

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BS Reporter Hyderabad
Last Updated : Jan 20 2013 | 10:26 PM IST

Promius Pharma LLC, a wholly-owned subsidiary of Hyderabad-based pharmaceutical major Dr Reddy’s Laboratories Limited (DRL),  has announced that  its first dermatology product —  EpiCeram Skin Barrier Emulsion — will be launched this week  in Las Vegas. 

The new product is intended for the treatment of atopic dermatitis, a skin disease that affects more than 15 million patients in the US.

The addressable market size for the product  in the US is estimated at $400 million, the company stated.

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