In addition, ESPN STAR Sports will also be broadcasting top class Olympic Games programming showcasing golden moments from over 30,000 hours of Olympic Games archives covering the history of the Olympic Games.
However, ESPN Star Sports will be sharing the live coverage of the two Olympic games with the state owned Doordarshan as per the agreement with the International Olympic Committee.
ESPN STAR Sports also holds the telecast rights of all major cricket events to be held by the International Cricket Council over next seven years in addition to recently bagging the telecast rights of the next FIFA World Cup to be held in South Africa in 2010 along with several other FIFA fixtures.
In a written statement, Manu Sawhney, Managing Director, ESPN STAR Sports said, "This is the first time that IOC has awarded the rights to a pay TV platform across this region and it is a testament to our commitment of reaching out to a wide audience base across Asia with the most interesting and compelling programming."
IOC Executive Board Member Richard Carri