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Eveready launches Ultima batteries for high-end gadgets

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Press Trust of India Jaipur
Last Updated : Jan 20 2013 | 7:34 PM IST

Light and battery major Eveready Industries launched Ultima batteries suited for the high-end power gadgets like digital cameras, MP3 players.

Eveready Industries vice president Ravi Grover said that these batteries based on alkaline technology suited for the high-end power hungry gadgets like digital cameras, MP3 players and high-end toys.

"These batteries come in AA, AAA and 9-volt sizes and are priced at Rs 30 for a set of two pieces," he said.

The company also launched a range of rechargeable batteries and CFLs in the range of 5-25 W.

"We are now aiming to expand its range up to 85 W to tap the CFL market in the country," he said, adding that the company plans to grow its business by investing in R&D.

"Through our foray in Alternate Lighting solutions, our objective is to provide cost effective lighting to improve the quality of life of all energy deficient households in India," Grover said.

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First Published: Mar 15 2009 | 6:36 PM IST

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