Ford and Mahindra had proposed a joint venture to develop at least three sport-utility vehicles (SUVs) for India and emerging markets, as well as share suppliers, powertrains and technology. The deal, which would have ended most of Ford’s independent operations in India, was called off on Dec. 31.
The companies were expected to make a decision by the end of March on whether to continue with all or some of the projects under a new relationship or end all talks.
“As part of winding down our relationship, several cooperative product programmes will no longer proceed. We are currently re-scoping those product programmes,” a Ford India spokesman said in a statement on Thursday.
Ford has previously said that its independent India operations will continue.
Rajesh Jejurikar, executive director at Mahindra, told Reuters late on Wednesday that “at this point there are no plans to continue on any of the projects”.
Michigan-based Ford entered India 25 years ago, but it has only a 2% share of a market dominated by Suzuki Motor Corp and Hyundai Motor’s extensive line-up of mainly low-cost cars. The tie-up with Mahindra would have enabled Ford to launch new vehicles faster and at reduced costs with lower investment, company officials and analysts previously said.
The two automakers had planned several projects together, including a mid-sized SUV to be built in 2022 by Mahindra on its vehicle platform and using its powertrain.
For two other SUVs that Ford was working on for launch in 2023 and 2024, the plan had been to use Mahindra’s engines. Ford will now need to find another supplier or invest in upgrading its own engines, sources have said.
Ford executives have said on several occasions that the company is exploring all options in relation to its India business.
To read the full story, Subscribe Now at just Rs 249 a month
Already a subscriber? Log in
Subscribe To BS Premium
₹249
Renews automatically
₹1699₹1999
Opt for auto renewal and save Rs. 300 Renews automatically
₹1999
What you get on BS Premium?
- Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
- Pick your 5 favourite companies, get a daily email with all news updates on them.
- Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
- Preferential invites to Business Standard events.
- Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
Need More Information - write to us at assist@bsmail.in