Pantaloon, has tied up with Resil Chemicals, to use sensory perception technology (SPT) on a limited edition of shirts. With this, Pantaloon becomes the second customer after Wills Lifestyle to sign up for SPT. |
Sanjeev Agarwal, Head - Marketing, Pantaloon Retail (India) , said, "The SPT range of shirts will be available under Pantaloons' smart casual label "� Bare Leisure. We plan to introduce more ranges based on customer response." Wills Lifestyle has introduced women's tops using this technology. |
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The SPT technology, a Woolmark concept is used to treat apparels with Aloe Vera, a moisturising agent. |
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It is based on trapping fragrances / essences or products like insect repellant, cosmetics or medicinal products into millions of microscopic capsules and then sticking these capsules to textile fibres during the last wet finish stage. |
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