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Fragrant shirts from Pantaloon

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Our Bureau Bangalore
Last Updated : Feb 06 2013 | 5:15 PM IST
Pantaloon, has tied up with Resil Chemicals, to use sensory perception technology (SPT) on a limited edition of shirts. With this, Pantaloon becomes the second customer after Wills Lifestyle to sign up for SPT.
 
Sanjeev Agarwal, Head - Marketing, Pantaloon Retail (India) , said, "The SPT range of shirts will be available under Pantaloons' smart casual label "� Bare Leisure. We plan to introduce more ranges based on customer response." Wills Lifestyle has introduced women's tops using this technology.
 
The SPT technology, a Woolmark concept is used to treat apparels with Aloe Vera, a moisturising agent.
 
It is based on trapping fragrances / essences or products like insect repellant, cosmetics or medicinal products into millions of microscopic capsules and then sticking these capsules to textile fibres during the last wet finish stage.

 
 

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First Published: Nov 17 2004 | 12:00 AM IST

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