Gillette India today said its net profit rose by 34.72% to Rs 24.83 crore for the first quarter ended September 30, 2012, primarily due to robust sales of disposable shaving razor Gillette Guard.
The company had posted a net profit of Rs 18.43 crore during the same period of previous fiscal, Gillette India said in a filing to the BSE.
Net sales of the company rose to Rs 334.80 crore during the first quarter, as against Rs 264.06 crore during the corresponding period of 2011-12 fiscal.
Commenting on the results Gillette India (GIL) MD Shantanu Khosla said: "GIL has achieved strong sales for the quarter ended September 30, 2012 behind sales and marketing initiatives, including our efforts to reach out to more rural consumers with propositions like Gillette Guard."
GIL is executing its proven business model of delivering value to the consumers combined with effective pricing and cost control which is helping us deliver consistent top and bottom line growth, he added.
Shares of Gillette India today closed at Rs 2,212.45 on the BSE, down 0.31% from its previous close.