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Golden Chariot ropes in Leela Group for co-marketing

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BS Reporter Chennai/ Bangalore
Last Updated : Jan 29 2013 | 1:33 AM IST

"KSTDC has signed an agreement with the Leela Group of Hotels to facilitate and market the Golden Chariot in India and abroad. The agreement with the group also provides for co-marketing the train and offering tour packages. So far the train has chartered over five journeys and the next tour is scheduled for July 28 2008," said Vinay Luthra, managing director, KSTDC.

For marketing the train in the US and Europe, KSTDC has empanelled GSAs. The GSAs selected by the corporation include: Exotic Journeys (for marketing in UK), Palace Tours (USA), Skyway International (Germany and Switzerland), Prime Travels (UK), Indo-Asia (Europe).

In addition to this, Luxury Trains, a GSA has also been signed up as marketing partner (world-wide).

KSTDC on Wednesday released

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First Published: Jul 24 2008 | 12:00 AM IST

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