The Gulf Oil Corporation Limited (GOCL), a Hinduja Group firm, aims to increase its market share in the lubricants sector in the country from 10 per cent to 12 per cent in the current fiscal and is looking at a growth of 30 per cent in business over the last fiscal.
In 2009-10, the GOCL's market share in the lubricants sector stood at 10 percent, while the business growth was 23 per cent.
“We want to increase our presence in every nook and corner of the country with increasing the market share”, Vinay Kumar, regional business Manager (east) of the company told Business Standard here.
Claiming that the eastern zone including Orissa is a fast growing zone of the company in the lubricant sector, Kumar said, “In Orissa the company's sale stood at 1200 kilo litres last year. The target for this year is to increase the sales volume to 1500 kilo litres.”
The sale of lubricants was more in the car segment than other vehicles. The company is going to launch a new product for the tractors very soon, he stated.
Kumar was here to attend the annual business meet of the company here. He said the company officials across the country would interact with the retailers, mechanics and fleet operators and try to solve the problem. In Orissa, the company has appointed 18 distributors and has a network of 800 retailers. GOCL has a presence in all the 30 districts of the state.
He, however, ruled out the possibility of appointing a new distributor at present.
“We have no plan to appoint any new distributor as of now. But, we would boost our dealers and retailers and try to improve their business”, he added.