Haptik raises Series B funding; announces strategic investment from Times Internet

The company will use the funds for product development, improving artificial intelligence capabilities and business operations

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BS Reporter Chennai
Last Updated : Apr 05 2016 | 1:26 PM IST
Haptik, which developed mobile application for a chat-based personal assistant service, today announced its partnership with Times Internet for a Series B fundraise and strategic alliance. Financial details were not disclosed.

The funds will be used for product development, improving artificial intelligence capabilities and business operations. Through this partnership, Haptik will leverage Times Internet's reach of over 150 million engaged users to offer its service to a wider audience, said the company in a statement.

Haptik's mobile application enables users to get daily tasks done by chatting with assistants. The most popular requests that Haptik fulfills include online shopping, travel bookings, food delivery, restaurant reservations, best mobile plan recharges, etc, said the company.

Ordering food or checking into a flight should be as easy as asking for it, and that's what Haptik can do, said Aakrit Vaish, CEO of Haptik.

Haptik is part of a growing global trend towards chat-based commerce. "....we hope to help them continue to innovate on the service, while expanding their user-base," said Gautam Sinha, CEO of Times Internet.

Haptik claims it now processes over half a million requests per month, out of which 25% are completed using artificial intelligence. The company works with fulfillment partners, including Flipkart, Cleartrip, Via.com, Urbanclap, Dineout, etc. In 2014, Haptik raised a seed round from Kalaari Capital, one of India's leading Venture Capital funds.

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First Published: Apr 05 2016 | 12:30 PM IST