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Hindustan Motors to launch premium niche car

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BS Reporter Kolkata
Last Updated : Jan 20 2013 | 12:00 AM IST

C K Birla Group company Hindustan Motors(HM), the makers of the Ambassador, is all set to launch a niche car in the premium segment.

The company is now waiting for approval from the Automotive Research Association of India(ARAI), an industrial research organisation formed in collaboration with the automotive industry, ministry of Industries and the government of India.

R Santhanam, managing director of HM declined to give out further details. "It could be launched this year as well if everything goes well", he said adding that the technology would be sourced from Mitsubishi Motors of Japan.

HM has a collaboration with the Japanese carmaker to manufacture the Mitsubishi Lancer, Pajero and Outlander here in India.

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First Published: Jul 24 2009 | 5:23 PM IST

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