Honda launches new Amaze at Rs 5.30 lakh

Japanese auto major Honda Cars today launched the new Amaze at a price beginning Rs 5.30 lakh. Bookings for the compact sedan which will replace the earlier model begins in May.

Honda, which has faced a decline in sales of Amaze and in overall volumes in last couple of months, is betting big on the new Amaze.

Launched in April 2013, the company has sold nearly 200,000 units of Amaze in domestic market. The model accounted for over one-third of Honda volumes since the launch.

The Amaze competes with Maruti Dzire, the leader in compact sedan space and Hyundai Xcent. 

The ex-showroom price (Delhi) for the entry level petrol variant is Rs 5.30 lakh and the top end variant with a CVT technology is priced at Rs 8.20 lakh. The diesel variant begins at Rs 6.42 lakh and its top end trim comes at a price of Rs 8.20 lakh.

"We are confident that the new Amaze with bold new style, premium interiors with new age features will attract even more customers", said Katsushi Inoue, president and CEO. 

Inoue said that beginning April 2016, all new launches of Honda will have dual airbags as standard across variants.