GlaxoSmithKlines' Junior Horlicks, a health food drink designed specially for preschoolers has launched www.myjunior.in, a website targeting mothers of toddlers.
The website will provide mothers advice on parenting toddlers and expert articles on parenting. It will also give moms the opportunity to have all their parenting queries resolved by experts and other moms.
Designed by BC Web Wise, the website is positioning itself as the A-Z of parenting. The website offers moms an extensive library of expert articles covering a wide spectrum of topics that ranges from nutrition, cookery and health to development, behavior and education.
The website also offers mothers a facility to upload photos of their toddlers and create multiple albums on the website, these albums can be shared with other members of the website.