The latest model will be known as PG-61, and resembles a seamless black sheet of glass, a company release said. However, the company did not specify the price of the model.
This launch brings in the market the first TV to incorporate single-layer technology, completely eliminating the usual screen border.
The invisible speakers of the product have been designed by audio expert Mark Levinson and provides viewers rich sound quality.
"This is one of the premium and unique series of LG in association with Mark Levinson, which accentuates the beauty of the product, eliminating traditional speaker drivers and associated grills. LG's concept of Life's Good is a promise which LG always tries to fulfill through its products," V Ramachandran, Director- Sales & Marketing, LGEIL said.
With the launch of this new range of plasma television, LGEIL plans to capture around 30 per cent of the flat panel display market by year end Ramachandran added.