Unfazed by the current economic crisis, New Delhi-based Livtek India (P) Ltd, a premium lifestyle products distributor, hopes to achieve 20 per cent growth this fiscal. The company has also set an ambitious target to garner a market share of 25 per cent by 2010 from the current 8 per cent in the Rs 300-crore lifestyle products market.
Further, the company, an exclusive distributor for premium segment brands such as Pierre Lannier (watches), Omas, Monte Verde, Yard-O-Led (pens), among others, through stores like Crossword, Oxford, Starmark and Luxor, aims to expand in tier-II and smaller cities, in addition to metros and tier-I cities. Recently, the company also announced its presence in Chandigarh through inaugurating Capital Book Depot.
Speaking to Business Standard, Livtek India (P) Ltd, sales manager (north and east), VB Srivastava, “there has been a significant demand of these kind of lifestyle products in India. We started five years ago with one product and now we have eight products in our portfolio.”