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LinkedIn's rules to recruiters to woo potential employees

Survey cover 26 countries; 'not actively looking' does not mean 'not interested in a better career'

Shivani Shinde Nadhe Pune
Last Updated : Feb 14 2014 | 5:13 PM IST
Better compensation and benefits, good work-life balance and opportunities for advancement are the three top motivators for professionals to accept a new job. The three bottom motivators include job title, office location, and relationship with managers.

Recruiters who are finding it a challenge to hire and retain millennials then they need to remember three things. Other than compensation being 'most important' for the millennial generation, recruiters need to know that this generation people are not very interested in work-life balance and male millennials are a lot 'less concerned' about having poor relationship with their managers, said a survey by LinkedIn.

The survey part of the report Talent Trends 2014, also told recruiter that ‘not actively looking’ does not mean ‘not interested in a better career’.

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According to the survey 27% of professionals were very satisfied with their careers, 45% somewhat satisfied and 14% neither satisfied nor dissatisfied.

“But don’t be fooled by their satisfaction. Most will still consider a career change.” The reason being 45% of respondents said they are not looking for a job change, but open to talking to recruiters about career opportunities. Ad 15% said that they are not looking but actively chatting with their close personal network about opportunities.

The survey was carried amongst LinkedIn members across 26 countries. It asked recruiters not to get complacent with their own employees. “In today’s dynamic global workforce, satisfaction does not mean desire for stagnation. What are you doing to encourage your own people to learn, grow and stay committed?”

Recruiters should also pay attention and find what motivates employees. “Every profession is different. Listen and watch for cues on their profile and in conversations. If you do, maybe the job you offer will be the one they end up loving,” said the survey.

India: The survey highlights that only 13% of surveyed LinkedIn members in India report utter happiness in their current roles, their hearts closed to any recruiters. That leaves 87% of the population potentially interested in recruiters.

According to findings, 26% of active Indian candidates change their jobs for personal reasons, which is much higher than the global average of 19%. Interestingly, 18% of candidates in India seek an improvement in work/life balance which is almost at par with the global average of 20%.

Only 20% of candidates in India are seeking opportunities for advancement while looking for a new job as opposed to a global average of 31%.

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First Published: Feb 14 2014 | 5:10 PM IST

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