M&M launches new Bolero maxi truck, also with power-steering

The Co hopes to further consolidate their leadership position in the commercial vehicle industry with their comprehensive portfolio

Bs_logoImage
Press Trust of India New Delhi
Last Updated : Jan 24 2013 | 2:11 AM IST

Mahindra & Mahindra Ltd today announced the launch of the 'New Bolero Maxi Truck', an addition to its 'pick-up' portfolio, priced at Rs 4.08 lakh (ex-showroom BS3 Karnataka, standard version).

The product, a makeover of Bolero Maxi Truck, is powered by MDI engine, comes with stylish new looks, power steering option and better interiors, senior officials of the SUV manufacturer told reporters here.

Arun Malhotra, Senior Vice President, sales and customer care, automotive division, M&M Ltd, said with its steering option, the new truck would cater to the needs of stand operators and businessmen alike by offering them efficient cargo movement and driving comfort for even the longest trips.

"With a comprehensive portfolio of products we hope to further consolidate our leadership position in the commercial vehicle industry," he said.

Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Access to Exclusive Premium Stories Online

  • Over 30 behind the paywall stories daily, handpicked by our editors for subscribers

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jul 04 2012 | 4:48 PM IST