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Mahindra launches refurbished Scorpio in Uttar Pradesh market

The 'New Generation Scorpio' is priced between Rs 8.37 lakh and Rs 11.99 lakh across its seven variants

BS Reporter Lucknow
Last Updated : Sep 29 2014 | 10:44 PM IST
Top SUV maker Mahindra & Mahindra (M&M) on Monday launched the refurbished version of its top-selling model Scorpio in the Uttar Pradesh market.

The ‘New Generation Scorpio’ is priced between Rs 8.37 lakh and Rs 11.99 lakh across its 7 variants. The UP SUV market is pegged at 12,000 units a month. M&M claimed to have the lion’s share of over 50 per cent in it.

M&M Chief Marketing Officer Vivek Nayer said the SUV space continued to be the priority segment for the company going forward.

Launched in 2002, Scorpio is a major success story for M&M. The refurbished Scorpio is built on a new platform and features contemporary, more aggressive exterior styling, luxurious blue-grey interiors and advanced technology features. 

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First Published: Sep 29 2014 | 8:49 PM IST

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