Matrix Partners India has invested $10 million as the sole investor in the first round of funding of Brand Marketing India (BMI), a leading foreign brand marketer.BMI has relationships with Gucci, Calvin Klein, French Connection, Jimmy Choo and several other leading foreign brands, a company release said today."BMI is our first growth capital investment consistent with the strategy articulated with our fund expansion recently," Matrix India's co-founder and managing director Rishi Navani said."We believe there is a large market opportunity for foreign brands in India and the seasoned senior management team at BMI has strong domain expertise to capitalise on this opportunity," Navani said.Matrix Partners India is a venture and growth capital investment firm with $ 450 million under management. It invests in companies primarily targeting the Indian domestic market with a sector-independent investment strategy focused on generating exceptional returns.
