Agent Ethan Hunt (played by Tom Cruise) has accomplished his mission at the Indian box office by raking around Rs 26 crore in the opening weekend, making it the biggest-ever collections for any Hollywood film in India.
The fourth installment of high-octane action franchise, has beaten the opening collections of international blockbusters like Avatar (Rs 22 crore) and 2012 (Rs 18 crore).
“Mission Impossible 4: Ghost Protocol has had an amazing opening. The figures are at par with some of the bigger Hindi films that have opened this year,” said Vikram Malhotra, COO, Viacom18 Motion Pictures, who is distributing Paramount Pictures in India.
According to a global film trade magazine Hollywood Reporter, the movie opened in 36 offshore markets seizing the No 1 spot in at least a dozen markets like Korea and UAE. The movie gathered $68.2 million over five days, said the magazine.
The movie will be released in the US on December 23.
In India, MI4 was released in 850 cinema screens in four languages — English, Tamil, Telugu and Hindi. “The dubbed versions contributed 35-40 per cent of the collections,” added Malhotra.
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Capitalising on its location shoot, Tom Cruise along with the cast and crew, became the first Hollywood star to reach out to a rapidly-growing Indian audience for foreign films.
According to industry officials, the market size of Hollywood in India is about Rs 850-900 crore, which contributes 10-12 per cent of the overall box-office revenue.
Even multiplex officials said the weekend occupancy was in between 90 per cent and 100 per cent and expect the smooth run to continue as most Bollywood movies decided to play safe and postponed their releases for MI4.
“Surprisingly, while everybody is gung-ho about the craze of 3D movies in the country, regular action movie has done exceedingly well,” said a multiplex official.
But most film trade analysts cautioned that some high-profile Hindi films that are releasing soon could ease the rush for the MI4.
“Don 2, which releases this week might erode MI4’s earnings in the second weekend,” said Komal Nahata, film trade analyst.