 "Nasscom sets up BPM council")
Keshav Murugesh, Group CEO, WNS Global Services was appointed as the Chairman of the Nasscom BPM Council 2013-15.
The business process management (BPM) earlier known as the business process outsourcing envisions re-branding of the entire industry to connote the value and impactful business outcomes it delivers for global clientele. It will work towards enabling India to lead as a preferred global BPM destination.
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The BPM Council will build a foundation around three core areas that will lay emphasis on strengthening the current BPM ecosystem, build centres of excellence and position India as a preferred destination for BPM services and solutions.
The council will lead the Industry-Government initiative towards establishing Business Process Management as a part of the regular course curriculum at the academic level (be it schools, colleges or universities).
“In the past one year, the BPM Council undertook several initiatives, among which re-branding the industry was the most notable highlights. As we move forward, Nasscom is confident that the BPM Council along with a large number of industry leaders and Keshav at the helm will drive more such initiatives and bring success to the industry. We have also got a team of experiential entrepreneurs who along with Keshav are committed towards building a $45-50 billion BPM industry by 2020.”
As per the Nasscom–Mckinsey Perspectives 2020 report, the Indian BPM market is expected to reach $50 billion by 2020, driven by an increase in global consumer spends.
According to the present landscape, the total BPM Export from India is $18 billion. BPM growth has been driven by several factors - the primary ones being accelerated deployment of the Platform- based delivery models and building capabilities to deliver business transformation services.