The programme, 'New Ideas More Value' that was launched this year, seeks to inculcate thinking at every level of the company to enhance idea generation so as to increase the level of client satisfaction with enhanced service delivery.
It seeks to deliver superior service, increase customer loyalty and help in forging strong service partnerships.
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"Our programme, which is being implemented with the help of global thought leader Ron Kaufman, aims to help NIITians focus and differentiate and at the same time come out with ideas that add value to our service delivery," NIIT Technologies CEO Arvind Thakur told PTI.
To achieve this transformation, NIIT has identified 30 employees, who are fully geared up, equipped and are currently educating 2,500 NIITians from the identified top five accounts as Phase I of the programme, he added.
These 30 employees include 13 Chairman Quality Club (CQC) members and 17 other senior leaders, Thakur said.
In addition to being trained as change leaders, the CQC members have also been entrusted with the responsibility of studying each of the 12 building blocks of Kaufman's framework and their applicability to NIIT, he added.
"This programme, which will train people with the latest client satisfaction techniques, reward new ideas and set benchmarks in performance and efficiency, will take place over a period of 12-18 months," Thakur said.
Today clients demand solutions that help in optimising operations, transform processes, aid in exploring new markets, reduce risks and generate new opportunities for revenue growth and NIIT is poised on the path to cater to these requirements, he added.
The Noida-based firm secured fresh orders worth $110 million during the January-March quarter and added 5 clients during the same period, which included 2 in government, two in travel and transport vertical and one in manufacturing.
It also won a major deal worth Rs 344 crore from the Airports Authority of India (AAI) to set up airport operations control centres across 10 airports in India in the first quarter of 2013-14 fiscal.
For the entire 2012-13 fiscal, NIIT Technologies net profit rose to Rs 218.40 crore against Rs 196.44 crore in 2011-12 fiscal. Its consolidated income rose to Rs 2,021.36 crore from Rs 1,576.48 crore during the period.