With Reliance threatening to turn the oil retailing game upside down, public sector oil companies Indian Oil Corp (IOC), Hindustan Petroleum Corp (HPCL) and Bharat Petroleum Corp (BPCL) are working overtime to upgrade, overhaul and expand their retailing business.
The strategy, on the part of the PSUs, is not only to improve the quality and look of their existing outlets to ward off competition from India