 "Rainbow Group of Hospitals charts Rs 250-cr expansion plan")
Hyderabad-based paediatric care chain, Rainbow Group of Hospitals, has drawn up a Rs 250-crore plan to set up one more hospital in Hyderabad, besides expanding its horizons to Chennai, Visakhapatnam and Delhi over the next two-and-a-half years.
The group, which currently has 750 beds spread across Hyderabad, Vijayawada and Bengaluru, plans to expand its bed strength to 1,300, of which 850 beds will be for Rainbow Hospitals and 450 for BirthRight, its new brand for perinatal services.
Announcing the launch of the BirthRight brand in Hyderabad, Ramesh Kancharla, managing director of Rainbow Group of Hospitals, said the group was following the hub-and-spoke model. "Our vision is to make Rainbow Group of Hospitals the largest not only in India but Asia-Pacific region in the next four years," he added.
As part of the expansion, the group will be setting up a centre in Hyderabad, which will have 225 beds of which 100 beds will be for BirthRight.
Stating that BirthRight will offer comprehensive care for pregnant mothers - pre- and post-delivery,fetal medicine and neonatal care, Kancharla said the support services would include pregnancy counselling, child birth preparation classes, breast-feeding support, post-partum care, nutrition and dietary support and yoga and fitness counselling.
Speaking on the occasion, Kalvakuntla Kavitha, a member of Parliament representing the Nizamabad Lok Sabha constituency, said the issue of Cesarean deliveries was rampant at nursing homes at the district level, and district and maternity hospitals were bent upon making money through Cesarean deliveries.
To curb this and encourage normal or natural delivery, the Telangana government is trying to raise awareness among pregnant women about the advantages of natural delivery and breast-feeding, she said, adding that she had allocated Rs 90 crore for the government hospitals in Nizamabad.
"We will have 1,000-bedded hospitals at the district level, 100-bedded hospitals at the constituency level and 30-bedded hospitals at the mandal level," she said.