Reliance Money, part of the Reliance Anil Dhirubhai Ambani Group, has tied up with travel company Kuoni India to set up shop-in-shops at all the Kuoni and SOTC outlets across the country.
“The purpose of this tie-up is to get close to the customer and provide them a convenient and cost effective platform for meeting their foreign exchange requirements. Our tie-up with Kuoni India would help us provide customers additional convenient locations for completing their foreign exchange transactions,” said Sudip Bandyopadhyay, chief executive officer (CEO), Reliance Money.
Reliance Money has plans to set up shop-in-shops across all the different business segments of the outbound division of Kuoni India. These include Kuoni Holidays, SOTC World Famous Tours, SOTC Do-It-Yourself Holidays, SOTC Special Interest Tours and SOTC Holidays of India.
Reliance Money would retail its foreign exchange products and services through the national network of over 70 Kuoni outlets, said the release.