Surya Foods and Agro - manufacturers of Priya Gold biscuits - has entered the carbonated fruit drinks market with the launch of "Fresh & Fizzy" today in New Delhi.Available in two flavours - orange and apple - "Fresh & Fizzy" would be first marketed in North India followed by the western and southern region. This food drink would be available in one litre, 500 ml and 250 ml packs. The carbonated drinks market is worth Rs 152-200 crore and is growing at a rate of 40% per annum.Bollywood actor Vivek Oberoi has been made the brand ambassador for "Fresh & Fizzy".
