Tata Consultancy Services , India’s biggest services and business solutions firm has announced that The Wall Street Journal, the world’s leading business publication, has selected TCS’ mKrishi service as the winner of its 2008 Technology Innovation Award in the wireless technology category.
The award recognizes companies, individuals and organisations world-wide for technological breakthroughs in such areas as medicine, software, the Internet, wireless and consumer electronics.
TCS' mobile based crop-advisory service, mKrishi, is a novel approach to helping rural farmers throughout India have better access to information through a cell phone application. It has been developed to provide personalised information and expert advice to rural farmers in their local language using sensor technology. It is also adaptable to illiterate farmers to make a query from a cell phone using voice-specific functions.