TI Cycles of India, part of the Rs 5,200-crore Murugappa Group, has tied up with the Cycling Federation of India (CFI) to promote cycling as a healthy sport. |
The tie-up will see TI Cycles and its brands "� Hercules and BSA "� being the presenting sponsors for all the national cycling events that the CFI would be hosting in the next three years. |
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Commenting on the tie-up, G Hari, president of TI Cycles, said: "Our tie-up with CFI will enable us to organise a number of cycling events at the national level and give the sport the desired aspirational level. We will also be on the lookout for promising young talent, in a bid to groom and develop them for tough international events." |
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Dhindsa, president of CFI, said: " This tie-up will help us not only in conducting the cycling events in a more professional manner, but will also attract more people to this sport." |
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