CNBC, Idea host unique forum

The forum was moderated by renowned TV and quizzing personality Derek O' Brien and the panel members included Darlie o Koshy, executive director, NID, Jagdeep Chhokar, Organisational Behaviour, IIM Ahmedabad, B V Doshi, renowned architect, Esther David, sculptor and author, and Ganesh Naik, president, Cadila Health Care.

The panel discussed that staying relevant in the face of rapid technological advances and shifting consumer demands is the biggest challange facing organisations today.

How does an organisation ensure that its designs, products, processes, and systems remain continously innovative? How does it ensure that structure and legacies of the past do not hold back progress essential to its growth?

Distinguished panel of corporate leaders, consultants, academicians and luminaries from various creative fields wooed the audience at the exclusive evening by answering the questions and explored deeper into related issues.

Commenting on the occassion, Haresh Chawla, CEO, CNBC-TV18 stated, "The Power of an Idea' is a forum that will offer participants and viewers, concrete pointers on innovations and creativity, critical for success in these times of increased competition and diminishing customer loyality. We are extremely pleased that Idea Cellular, an organisation known for their innovation approach to business, are our partners for the event"

Vikram Mehmi, CEO, Idea Cellular, said "Forums like these enable us to bring alive facets of the Idea brand personality, which cannot be achieved through mainstream advertising. While designing this event with CNBC-TV18, we had defined two parameters - firstly, the topic should be relevant and lend itself into interesting debate, and secondly, the panelists and the moderator should reflect individuals who can make for a stimulating debate. I think we have met both parameters and therefore can look forward to an evening of ideas."