This will be followed by Dish TV's installation on-board luxury tourist train (Palace on Wheels), a Goan cruise liner and on Ashok Leyland buses. Dish TV is already fitted on-board 21 Kingfisher aircraft.
This move will make Dish TV, an Essel Group company, the first DTH operator to have installed their DTH services in consumer homes, cars, buses, aircraft, cruise liners and on trains. "Dish everywhere is our motto.
We aim to provide our DTH services across all platforms, whether moving, flying or stationary," a senior Dish TV executive said. This move is likely to help the company market its services to the potential consumers more effectively.
Currently, there are three private DTH operators in the country