Vishal Retail was listed on the BSE at Rs 472, a premium of 74.8% (Rs 202) to the issue price of Rs 270. Frenzied buying in early trades saw the stock zoom to a high of Rs 809.At 12.30 pm, the scrip was traded at Rs 723.05 with a traded volume of nearly 97 lakh shares and value of Rs 718 crore.The New Delhi-based company had raised Rs 110 crore by selling 40.70 lakh new shares in an IPO that closed on June 13. The company proposes to invest the proceeds of the issue to establish new stores. Of the total 32stores to be set up this year, the IPO will fund the setting up of 22stores.