Minister of Urban Development and Housing & Urban Poverty Alleviation Shri M.Venkaiah Naidu today urged the Delhi Government and all other concerned agencies to ensure that every household and every resident of the National Capital Region (NCR) take part in the 'Swachchh Bharat Mission' proposed to be launched on 2nd October, 2014 across the country. He said that this campaign needs to be promoted as a people's movement given the importance of cleanliness and sanitation for better quality living and working environment.