Revenue at the world's largest e-commerce company rose 40 per cent to $4.22 billion in the December quarter, short of the average analyst estimate of $4.45 billion, according to Thomson Reuters I/B/E/S.
Earnings per share (EPS), calculated to exclude one-off and extraordinary items, beat estimates of $0.75, coming in at $0.81.
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"Today's (stock price drop) is not about EPS, it's about the top line growth," said Tian Hou, a Beijing-based analyst with TH Capital.
Even strong numbers for mobile revenues and total value of goods sold on smartphones, closely watched metrics in the world's biggest smartphone market, weren't enough to stop the Wall Street-listed stock being hammered as trading began on the New York Stock Exchange.
Shares were down almost 10 per cent at 10:28 am ET at $88.75.
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