Answers to last week's quiz (#208)

 

1. What is the connection between GM’s Chevy Volt cars and the BP Gulf oil spill?
   General Motors took the oil-soaked booms from the BP Gulf oil spill and recycled the ones made of polypropylene to make the air baffles for its new Chevy Volt cars 
    
2. Every week analysts of this firm offer stock tips at a gathering called “The trading huddle”. Some traders who make bets with the firm’s own money also attend it. Name the firm.
   Goldman Sachs 
    
3. The employees of which company have the phrase “Student of Lickonomics” on their uniforms?
   KFC 
    
4. In the 1980s, the officials of this company looked for a designer who could help establish the firm as a world-class company. They created seven projects code-named after the Seven Dwarves on which the new design language was to be applied. Name the company and the designer.
   Apple Computers’ call for designers resulted in The Snow White design language, developed by Hartmut Esslinger of Frog Design 
    
5. The MD of an Indian company is opening a homeopathy cum yoga clinic, a first of its kind in the world. He uses the principles of homeopathy to run his firm. Name him and his company.
   Rajiv Bajaj, MD of Bajaj Auto 
    
6. Which brand was the inspiration for Banglorean V Siddhartha who founded Café Coffee Day?
   German Coffee chain Tchibo 
    
7. Name the electronic invention by a Chinese pharmacist in 2003 that prompted the company he worked for to take on the product’s brand name. It received the first international patent in 2007. 
   Hon Lik of Ruyan Group Holdings invented the world’s first electronic cigarette.His company was earlier called the Golden Dragon group. 
    
8. This person was the grandson of Napoleon Bonaparte’s youngest brother. He sowed the seeds to establish which famous organisation in the US in the early 1900s? 
   The FBI (Federal Bureau of Investigation) was established in 1908 by US Attorney General Charles Bonaparte 
    
9. What does the phrase “triple bottom line” mean and who coined it?
   Triple Bottom Line was coined in 1994 by John Elkington, founder of the UK-based consultancy SutainAbility. It was a measure of the profit, people and planet. People and planet denote a company’s responsibility towards the society and the environment. 
    
10. This company has used several corporate logos in its history, yet the peacock is the most well known. What is the significance of using the peacock? The company introduced its first corporate logo in the early 1940s.
    
    NBC started using the Peacock from 1956 to represent its increase in colour TV programming

There were 34 all-correct entries for the strategist quiz #208. The winners who will receive a copy of The Confidence Plan are R Venkatasubramanian, Trichy; Aditi Damodar, Thane; Swapna Dasara, Bangalore; Pramod Kumar, Bangalore; Shailendra Singh, New Delhi; KLN Sastry, Bangalore; C.Vikram, Chennai; Aman Jain, Hoshiarpur; Shefali Jain, Meerut; and Shreya Chakraborty, Kolkata. R Venkatasubramanian also wins Rs 2,000.