Answers to the Strategist quiz 608

Answers to the Strategist quiz 608

1 This social media platform that allows users to follow stories rather than people. The app’s name draws inspiration from otters. Name it.

Raftr

2 In the late 1960s this brand ran an advertisement with the lines "To Kill Weeds, ____suggests cook lightly with oil". Its baseline along with its logo read "Trust ___to make the most of petroleum. Name the company.

Caltex

3 Connect the first commercial figure ever to be displayed at Madam Tussaud's with the fashion designer Pierre Balmain and what do you arrive at?

The Singapore Airlines Girl

4 Back in the 1960s, what was one of the firsts to be deployed by the erstwhile Sylvania General Telephone and the supermarket chain Kroger in the US?

First use of barcodes

5 Connect a building designed by Norman Foster and one by renowned Bangladeshi architect Fazlur Rahman and arrive at a Company's name. 

The Wills Group

6 Which brand will be embossing its products with the emblems of House Lannister, House Targaryen, House Stark and the Night King for a limited edition launch?

Oreo Cookies in the run up to the final season of Game of Thrones, in its partnership with HBO.

7 Which brand’s April fool product launch last year included the flavours: Avocado, sourdough and charcoal?

Coca Cola in 2018

8 Connect wolves, chickens, pigs, deer, doves, hawks, ostriches (not a finite list) to the business world and what do you arrive at? 

Used to describe different kinds of investors in the financial markets

9 Name the term coined by an American venture capitalist and author who published a book entitled "The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job". 

Patrick James McGinnis coined the term "fear of missing out" (FOMO)

10 Connect both the images and establish the connection.

Warby Parker, one of the first success stories of selling eyewear online. The co-founder of this company stumbled into an exhibition about Jack Kerouac, an author. The exhibit included some of Kerouac's manuscripts, drafts, and journals. In one of the journals, Dave noticed two characters with interesting names: Warby Pepper and Zagg Parker. The founding team combined the first and last names of the characters and came up with a name.

There were no correct entries to Quiz no. 608.