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Entertainment pips social networking in online search

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Business Standard New Delhi
Last Updated : Sep 01 2014 | 12:02 AM IST
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Entertainment is the most popular online search category in India, with videos and music representing the largest sub-categories. However, the Indian market is highly vernacular, with 93 per cent of time spent on videos consumed in Hindi or other regional languages, says a report

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First Published: Sep 01 2014 | 12:02 AM IST

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