Spicy beginnings

Premium spice brand Catch launched three variants recently - Catch Paani Poori Masala, Catch Tea Masala and Catch Tandoori Masala. These will be launched in phases starting with north India followed by the rest of the country. Catch Pani Poori Masala is priced at Rs 54 for a pack of 100 gm. Catch Tea Masala, which aims to shorten the tedious process of grinding and mixing masalas for a cup of tea, will be available at Rs 40 for a 50-gm pack. Catch Tandoori Masala, a marinating mix for tandoori snacks, is priced at Rs 60 for 100 gm.

A clean sweep
Philips India introduced a new range within men's grooming products branded Bodygroom, which helps get rid of unwanted body hair. It has roped in actor Arjun Kapoor as brand ambassador to target contemporary Indian men. ADA Ratnam, president, personal health, Philips India, said, "Consumer spend on grooming for both male and female has taken a leap over the past five years and this phenomenon is evident not just in the metros but in tier 2, 3 and even 4 cities." The Bodygroom series 1000 is available in three variants with a price range of Rs 1,295 to Rs 1,495 and will be available across traditional and modern retail outlets as well as leading e-retail portals.

Time to chill

Haier has introduced a new range of side-by-side refrigerators. The new SBS HRF-618SS refrigerator comes equipped with a 90-degree contoured door feature that enables the vegetable or fruit cases to be pulled out with the door opened in line with the refrigerator chassis, hence utilising the available space. The refrigerator's gross storage capacity of 565 litres is split into 66 per cent refrigerator space and 34 per cent freezer space. The product is available at a price of Rs 65,000.