However, there are hidden lessons that could benefit even traditional businesses that need to redefine wealth creation as a societal responsibility rather than individual or organisational. |
The analysis of the growth of the al-Qaeda by the same principle is also explored in this book, which really makes the reader stretch his imagination. The book is far from being the typical two-dimensional management read. |
Ultimately, the core inspiration of the book wins: If you cut a spider's leg off, it is crippled; if you cut its head off, it is dead. If you cut off a starfish's leg, it grows a new one. And the old leg can grow into an entirely new starfish. |
Monisha Advani, Managing Director, Randstad India |
THE STARFISH AND THE SPIDER Authors: Ori Brafman and Rod A Beckstrom Publisher: Penguin Books India Price: Rs 395 ISBN: 0143101358 |
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