- Name the subsidiary of an Indian retail company that has a Sanskrit name meaning “worship”. The subsidiary handles the company’s distribution and logistics functions.
- It took eight years of R&D to achieve maximum brilliance for this diamond, which has been cut into the shape of a star, similar to the logo of the brand to which it belongs. A limited edition of this brand’s product with the star-shaped diamond on it was sold for a year in 2006 to celebrate its 100th anniversary. Name the brand.
- What is the term given to an organisational structure where essential executives and workers of a company are supported by outside contractors and part-time temporary workers? Also name the person who coined it.
- Name this listed company that is getting into the business of rag-picking and calls its programme WOW (Wealth Out of Waste). It was actually born out of a corporate social responsibility initiative.
- Which US corporation was embroiled in what’s been called the “time card” scandal during the mid-1980s?
- Historically, in trade and commerce, what was Muhammadan blue and why was it called so?
- Which company tried to Indianise its world-famous product by introducing variants in mango, rose and coconut flavours under a sub-brand named Mazza, and failed?
- What is common to Tara Sharma, Preity Zinta, Anjali Jathar, Pooja Batra and Deepika Padukone?
- Which company has branded its services as W, aloft and element?
- Identify this corporate logo.
| Ten all-correct entries will receive a copy of Kevin Hogan’s The Science of Influence, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Please send your entries to strategist@bsmail.in. All entries must carry the full postal address of the contestant. Last date for receiving entries: 10 September. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate. |