- This board game created by an Indian is probably the world’s first on intellectual property rights. Name it.
- Identify the oral care brand whose ownership changed from Geoffrey Manners to Wyeth to John Oak Remedies.
- After whose tragic death was the Rajabai Tower Tragedy Fund set up in 1890?
- This company was founded by a farmer and car salesman in 1927. His wish was to fly when he learned aviators were paid as much as $1,000 per show and it became a life-changing opportunity for the 30-year-old. Name the company he founded.
- Which discovery remained a secret for nearly 40 years because Napoleon Bonaparte refused to recognise it? Its inventor used a device developed by his friend Alessandro Volta in 1805.
- Who said this and fill in the blank: “The iPod is an elegant product people like to be seen with, I want ______ to be an elegant product people like to be seen with?”
- This magazine appeared for the first time in October 1933. It began as a racy publication for men and later transformed into a more refined periodical with contributions from Ernest Hemingway and F Scott Fitzgerald. Name it.
- What is the term used to describe a situation when companies tend to find false comfort when others are pursuing similar strategies and enter the market with a similar product?
- Identify this company whose base line reads “powered by culture” and gets its name from a Spanish word meaning “shoes”.
- Identify the company from its logo.
| Ten all-correct entries will receive a copy of Stephen J Hoch and Howard C Kunreuthe’s Wharton on Making Decisions, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 13 May. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate. |