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The Strategist quiz

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Gaurav Sri Krishna New Delhi
Last Updated : Feb 14 2013 | 7:42 PM IST
  1. Instead of reacting defensively, an electronics multinational chose to cooperate with a community of hackers who were interested in tinkering with the embedded software in one of its products. A website was set up by them for this purpose. Today this initiative also benefits other manufacturers of audio and video products. Name the company and its product.

  2. What was called "Chamak" in the textile market of Mumbai (also known as the Mulji Jetha market) and which businessman was called "Chamatkar"?

  3. Name the CEO of a software company who has interpreted the Tamil Veda Thirukkural to present New Age management philosophy and has written a book on the subject.

  4. Who established the world's first duty-free airport store or facility?

  5. Which is the second-largest coffee house in the US, after Starbucks?

  6. A brand owned by the first Russian company to be listed on the New York Stock Exchange has been ranked as the No.1 Russian brand for 2006. Name the brand and company.

  7. Sales feedback from men's wear showrooms of an exclusive brand for men showed that there was a great demand for trousers in sizes 26-28, from women. This led the company to introduce a range of garments for women too. Name the brand.

  8. An employee of which company invented the travellers' cheque?

  9. This world-famous candy bar, which is more than 70 years old, was named after a horse owned by the company's founding family. Name it.

  10. Which brand's image is now claimed as the first brand visible from space?

                        (Click here for the Answers)
 

The winner will receive a prize of Rs 2,000. Please send your entries to strategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address. Last date for receiving entries: November 29. Business Standard Limited employees and previous winners of the quiz and their families are not eligible to participate.

 

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First Published: Nov 28 2006 | 12:00 AM IST

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