- Whose product launches have had the code names Cupcake, Donut and Éclair?
- Name the oldest legal journal published in India?
- In which country is Tata Motors launching its Indica electric car before rolling it out in India in 2010?
- What is the name given to a corporate structure in which a number of organisations link together, usually by taking small stakes in each other to have close business relationships, often being suppliers to each other?
- The founder of which company in the 1930s worked for the Elka Company before he started on his own?
- The components of this invention that were put together in 1907 by an asthmatic janitor working in a department store in the US, consisted of an electric fan motor, a soap box stapled to a broom handle and a pillow case. Which product and brand was born out of this invention?
- Who said this about whom: “One of the great industrialists, may God preserve him”?
- Which brand is linked with the origin of the concept instant fashion?
- Whose mascot is Dr Rabbit?
- Identify these fast-moving brands by their logos.
| Ten all-correct entries will receive a copy of The Capstone Encyclopaedia of Business, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: 11 November. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate. |